Bloom is an innovative email optin and lead generation plugin designed by Elegant Themes for WordPress users. If you have any familiarity with the WordPress theme and plugin space, you need no introduction to who Elegant Themes are..
Having been in the space for over 10 years, Elegant Themes has developed 87 premium themes and 5 highly innovative plugins. And with over half a million customers, this company is one of the largest in WordPress.
The Bloom plugin is designed with the goal of helping WordPress website owners gain more email subscribers. It helps you turn your visitors into loyal customers and enables you to send highly targeted content.
To put it simply: Bloom Plugin is built to help encourage your website’s visitors to join your mailing list, which then allows you to keep in contact with them more easily and convert them to paying customers or just broadcast your updates and news.